Britney Spears KENZO spring campaign
Britney Spears has been cast as the face for KENZO‘s latest spring campaign. This release follows the brands La Collection Memento N°2 line, which is dedicated to the French-Japanese fashion designer, Kenzo Takada. For the new campaign the label has worked with famed photographer and director, Peter Lindberg, with pop superstar, Britney Spears, known for both her iconic and casual looks.
Spears is not normally one to appear in such campaigns, nevertheless, as the face of the spring campaign Britney is seen flaunting her charm in a number of standout pieces. The new collection includes caps, jackets, sweatshirts footwear and more in a street-styled American girl theme. The line of course features KENZO’s signature motifs – the tiger, the Great Wave of Kanagawa and the bamboo tiger print.
Shot in Los Angeles, Britney shows a cheeky side to the collection promoting a colourful campaign with vibrant combinations for KENZO’s La Collection Memento N°2.
Featured items are now available for purchase in the KENZO online store. Prices range from $95 to $680, with availability at worldwide retailers beginning on Wednesday, March 21st.